TikTok video campaign

I created three short TikToks promoting Bloodmoon. I tried to create an analog horror aesthetic combined with the fashion world. I haven’t seen this done before and thought it would be intriguing. I also decided to take the direction into a cliffhanger of sorts. Making the audience want to know more about Bloodmoon causing them to end up on my site. During this process, I found many things. One thing being I created a moving logo which I replaced my old logo for. I also found an aesthetic I would love to continue working with.